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Penney are via double digit sales growth at their shopping web sites, creating a surprising bright spot during an otherwise gloomy time for sales in conventional stores.

One popular strategy for getting shoppers' attention is offering free postage, compared to many other businesses, like airline carriers, that are adding taxes and other fees to offset their higher costs.

The rrnternet sites of neiman marcus, saks, nordstrom, bloomingdale's, macy's, bon ton establishments, aeropostale, u s of a's eagle outfitters, target and kmart were all offering a deal on shipping recently.Penney, which in fact had an 8.7 percent improvement http://www.ycol.co.uk/ in Internet sales in the first quarter of this year.

That is not like a 7.4 percent lessing of sales at stores open at least a year, Known as same store sales and a way of measuring retail health. "We see more people turning to online because it's much more efficient in terms of time and cash, boylson acknowledged.

Retailers are walking a fine line in teaching online sales.Don't forget, they are happy to get more shoppers to their web sites, but not at the expense of in store sales necessary measure for investors.

But, the web can drive available business, whether shoppers go into a store to come back an online purchase, or they buy an soldout item through a computer at the store.

A short time ago nichelle hines, an actress in la, has been buying online for everything but gas itself pet supplies, materials, dvd videos, water filter, appliances for the kitchen, a decorate, her favorite health drink and materials to build a voice over booth so she needs to drive to a recording studio.

"It can be saved us, thought hines, who lives back with your ex-Girlfriend boyfriend, charles, the tradesman of the booth. "And we really just started doing this three or four months ago just from sheer desperation of investing in gallons of gas,

When she does have to drive someplace, hines says she goes online first to note the positioning of the nearest gas station.

Victoria's trick, because, has had a top crafting sales increase.Its catalog and word wide web sales were up 11Percent in the first quarter of this year while same store sales declined 8Percent, to be able to maggie taylor, v.P.And senior credit officer at moody's investors service.

Gap had an 11 for each decline in same store sales in the first quarter, but a 21 percent surge in online sales.Which entails six weeks ago, gap reinvented its e commerce companies, enabling consumers to shop the webpages of all of its brands gap, old navy and banana republic in adition to its newest, piperlime, an online shoe store with a single virtual shopping cart software and a flat $7 shipping fee.

"Parents should not drive to four different stores, two specific malls, referred to kris marubio, a speaker for gap.The new ecommerce design"Helps time pressed and gas price sensitive parents achieve their back to school shopping goals quicker and at less cost, she went ahead and inserted.

Perform properly shoppers visiting web sites that offer discounts has jumped, because.Primary, the number of visits to what are named as coupon web sites increased 21 percent from june 2007 to this june, in accordance with the internet audience measurement company comscore media metrix.Folks, has more than doubled its membership in the past weeks, depending on site's founder, charlie graham.

"People are feeling Cheap Polo Ralph Lauren UK less comfortable eating out in the stores or driving two hours to outlet stores because of gas, graham described. "It almost doesn't pay itself,

Online retail price sales, often made much more alluring by the lack of sales tax, still represent a percentage of total retail sales.But internet sales are required to surpass $200 billion this year, up from $175 thousand in 2007, in order to forrester research.Since growth, moody's, the credit ratings score agency, said last month that it would begin giving retailers' internet sales and methods more weight when analyzing the companies.Penney and target have started including online sales in their same store sales figures.

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ATHKEM ALHANDASI
Engineering Consultancy & Laboratory Testing
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